Question by Donna C: When web designers advertise “optimization” what are they offering?
What exactly is it that they’re offering in addition to a web site? Does their “optimization” put you at the top of search engine rankings? Or does it simply mean that they are including the necessary elements within their coding to give the site the potential to climb the rankings?

Thanks

Best answer:

Answer by genietoast
Usually it covers a a graphic design or a content platform that is search engine friendly. They may also offer content writing services that optimize your site for things like title taga, H1 & H2 tags, filling out the meta description, etc.

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